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行業資訊

1-2月中國服裝業銷售遭遇“斷頭斬” 暴跌30.9%

  shouc-19xinxingguanzhuangbingdufeiyanyiqingyingxiang,2020nianshoulianggeyuezhongguoshehuixiaofeipinlingshouzongelude20.5%dediefu,weiyoujilulaizuichabiaoxian。

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大赢家棋牌游戏app  youyutongjijugongbudeshujuwei1-2yuefendezongheshuju,er2020nianchunjietiqianzhi1yuefen,shijishang1yuefenlingshouyezaoyudeyingxiangjiaoxiao,fanershouyichunjiejiaqitiqian,liaoyouzengchang。buguo,duogelingshoushangdeshujuxianshi,2yuefenbiaoxianzechuxian“duantouzhan”,bingtuoleishoulianggeyuezhengtibiaoxian。

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  1-2yuefen,、jiaju、qichehejianzhuzhuanghuangleixiaoshoujunludeyu30%dediefu,youyurenliuxianzhidujuechuanran,yiwangchunjiwangjidecanyinyexiaoshougengshibaodie43.1%,weizaoyuyiqingchongjizuiyanzhongdexingye,yucitongshidaliangdehunqingbeiquxiao,yijijinjiayinbixianqingxuchuyulishigaowei,jinyinzhubaoxiaoshouyibaodie41.1%。

  chuqichewai,daleishangpinzhongfuzhuangyebiaoxianzuican,1-2yuefenxianeyishangfuzhuangxiemao、zhenfangzhipinleixiaoshoudadie30.9%zhi1,534yiyuan,chuangxiayoujilulaizuichabiaoxian,zhuyaoyin1yuediji2yuefenzhongguoduoshushangchangguanmendaozhi,errengyingyedeshangchangjishangdian,keliuliangyidafuduxiahua。

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大赢家棋牌游戏app  fuzhuangyededimi,tongyangtixianzaidianshangqudao。

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  jinguanyiqinglingxiaofeizhequyuxianshangxiaofei,danshifeibixuxiaofeipinzaoyujidongjirenliuxianzhilingwuliuxiaolvjijuxiajiang,zongtiduidianshangxingyerengdailaifumianchongji。bujinjinshizhongguoshichang,muqianmeiguoshichangdeamon.com inc.(nasdaq:amzn)yamaxunyizhengzaizengpin10wancangchuwuliurenyuan,jinjiyingduidingdanjizeng,danshigaigongsirengyujing,yiqingqijianjiaofukenengbeipoyanchi,yingguoshichangzaixianshengxiandianshangocado group plc(ocdo.l)wangzhanshenzhiyijingbeijibao,tesco plc(tsco.l)legoujisainsbury’s、asdahemorrisonssijutouxianxiamendianshipinxiaoshouchuxianhongqiang、dunjiqingkuang,zaixianqudaodejiaofutongyangyanchi。

大赢家棋牌游戏app  alibabazhuxi、shouxizhixingguanzhangyongzaiciqiandeyejihuishangbiaoshi,yiqingqijian,jinguanshipin、shenghuoyongpin、kuaixiaopindengpinleiyoufeichangkuaidezengchang,danduiyufuzhuanghexiaofeidianzichanpin,xiaofeizhehaowuyiwenzaiyiqinghuanjingxiagoumaizhexiepinleideyiyuanhuizanshixiajiang。

  2018、2019nianbiaoxianchixuqiangjingdehuazhuangpinleibie,1-2yuexiaoshouyibaodie14.1%zhi387yiyuan。jiezhizhouershoupan,estée lauder cos.inc.(nyse:el)yashilandaijituan、l’oréal sa(or.pa)oulaiyajituanjinnianqijingujiafenbiebaodieyue25%he16%。

  zhanwangweilai,guojiatongjijumaoyiwaijingsisichanglintaobiaoshi,“yiqingyingxiangshiduanqidehewaizaixingde,xiaofeishichangchangqipingwenzengchangdejichurengrancunzai,zhuanxingshengjichixutuijindeneizaifazhantaishimeiyougaibian。”tongjijuxinwenfayanrenmaoshengyongzaizhouyidefabuhuishangyibiaoshi,“yiqingfangkongqijian,14yirendejibenshenghuodedaoyouxiaobaozhang,xiaofeipingefangmianzongtihuanbaochibijiaohaodezengchang。biru,rouqindanleilingshouezengchangle37.8%,shucaileilingshouezengchangle27.1%;dongrou、fangbianmianchanliangzengchangdadaoliangweishu。”

  1-2yuefen,shehuixiaofeipinlingshouzonge52,130yiyuan,tongbimingyixiajiang20.5%,kouchujiageyinsushijixiajiang23.7%,qizhong,chuqicheyiwaidexiaofeipinlingshoue48,476yiyuan,xiajiang18.9%。

zuozhe:chenyifei


利郎2019年成績單:穩住了陣腳,卻犧牲了毛利率

  zaishichangzhong,deshichangrongliangyuanchao。congfushixingyezhouqikan,woguofushixingyezai2012nianqijieshulegaozengchangqi,bingjinrulediaozhengqi。

大赢家棋牌游戏app  buzhishinvzhuang,zaijinxienianlaiweiyingduixingyezengsufanghuandeyali,zhongduonanzhuangqiyejunbeipojinruzhuanxingzhentongqi。tuichunianqinghuazipinpai、jiadadianshangxiaoshouqudaotouru、jiarujiagezhan,zhexiedongzuoshiwoguonanzhuangqiyeyingduinijingdepubianzuofa。raner,bingbushisuoyoudenanzhuangqiyedounengzaichanpintongzhihuayanzhonghejingzhengjiliedehuanjingzhongshunfengshunshui,lirucengjingfengguangwuxiandeshishangnanzhuangpinpai(02023-hk)jiuzaiqunxiongzhuludeshichangzhongfazhanchihuan,2019nianyejichuxianledadaotui。

大赢家棋牌游戏app  tongyangzaixianggangshangshidelingyinanzhuangpinpaizhongguo(01234-hk)zebingweizoushangkabindefazhanzhilushang,zhongguolilangdepinpaixuanchuanyu“jianyueerbujiandan”,sihutongyangkeyiyongzaigaigongsidefazhanlutushang。

1

(利郎官網截圖)

  zaizhongguolilangpilude2019nianyejibaozhong,qicaiwushujupoweiliangyan。niannei,zhongguolilangshouruwei36.59yiyuan(renminbi,xiatong),tongbizengchang15.5%;niandulirunwei8.12yiyuan,tongbizengchang8.1%。

  zhidezhuyideshi,zhongguolilangcicideyejibiaoxianyeshisanlianzeng。zai2013nian-2016nian,zhongguolilangsuizhuguoneifuzhuangxingyezhengtixiahuayingxiangeryejijieliandaotui,zhidao2017niancaizhujianwenzhuleshuaituijushi。er2019niandeyeji,zeshizhongguolilangwenzhongyoushengdejingyingchengguo。

大赢家棋牌游戏app  zai2017nianyiqian,weileniuzhuankuituishi,zhongguolilangchangshileduozhongbiange,baokuoqinglikucun、shengjichanpinsheji、bujudanyipinpaideng。congyewuguimojiyejibiaoxiankan,zhongguolilangsuiranmeiyouhailanzhijia(600398-cn)、qipilang(002029-cn)dengnanzhuangpinpaiqiangshiruhongdefazhanshitou,danhuansuanwenzhulebeishichangpaoqideweixianjumian。

  neime,zai2019niandu,zhongguolilangyoushijutiyihezhong“miaoji”zoushanglefusuzhilu?

  找到了自己的特色

大赢家棋牌游戏app  woguopinpainanzhuangxingyefenhuajiajuyishibuzhengdeshishi,qienanzhuangpinpaishangshigongsidechajuyishiyuelayueda。rujinjingjizengsufanghuan、xingyejingzhengbairehuadebeijingxia,muqiannanzhuangqiyedefazhanzhutishizhuanxinghekuozhang,weiyouliangzhecainengjiangzishendelishilichengladegengchang。

大赢家棋牌游戏app  diaozhengzhanlve,xunqiutupokou,zhongguolilangyuguoneinanzhuangpinpaijutouyiyangxunzhaoshuyuzijidetese,yinweijihurenhexingyedouzaishidaibianhuazhongchengxianchugengduodemoshihefangxiang。

大赢家棋牌游戏app  caihuashezhaodaolezhongguolilangnengzhanwenzhenjiaodesandayinsu,fenbieshizaiqingshangwupinpaizhanlve、jiaqiangxiaofeizherentongganyiji“xinlingshou”moshi,zheyeshigaigongsifazhanzhilude“sanjiamache”。

  mianxianggengduodeqianzaixiaofeizhe:qingshangwupinpai。zhongguolilangyu2017nianshendudiaozhengleqiyewuzhanlve,tuichu“lilanz”qingshangwuxilieyizhenduinianqingxiaofeizhe,zhuyaozaiyierxianchengshiluohu。

大赢家棋牌游戏app  zhongguolilangdeqingshangwuxiliechanpincaiyongdeshidaixiaomoshi,zhezhongdailimoshijianqingdailishangkucunyali、jiangdikaidiandehouguzhiyou,tuidonglefenxiaoshangjiakuaikaidian。zai2018nianji2019nian,gongsiqingshangwuxiliededulizhuanmendiandadao212jiaji290jia。

  qingshangwuxiliexiaoshoutongshiyedaidonglezhongguolilangzhengtidexiaoshou,yezengjialelirundegongxian。

  xiaofeizherentonggan:jianyue、shishang、wuchaosuozhi。jianyueheshishang,zhongguolilangyizhishibijiaozaixingde。zaiwuchaosuozhifangmian,zhongguolilangzebujulezheyangyigezhanlve:tizhibutijia,tishengchanpinxingjiabi。

  tizhifangmian,zhongguolilangzhuyaozaisheji、chanpingongyiheyongliaofangmianxiagongfu。zai2019nianxiaoshouchanpinzhong,yuanchuangbiliweichiyue70%demubiaoshuiping,qizhong,yingyongyougongsikaifadeduyoumianliaochanpinbilijinyibutishengzhijiejin50%demubiao。

  yingheshidaifazhanchaoliu:“xinlingshou”moshi。xiangduiyujihubuzhongshixianshangxiaoshoudekabin,zhongguolilangzaixianshangyewufangmianxialekugong。jinnianlai,zhongguolilangtongguobutongpinpaituiguanghuodongjiaqiangyinliu,daidongdianshangxiaoshouzengchang。muqian,zhongguolilangshoupi2020chunxiajiiplianmingchanpinyituichu。

  huaxizhengquanyanbaoguji,zhongguoliliang2018niandianshangshouruzai5900wanzuoyou、2019h1zai9800wanzuoyou,yuji2019nianquannianyingshoukeda2yi,shixianfanbeizengchang,weilai3niandianshangshouruzhanbiyouwangdadao10-15%。

  dantongshizhidezhuyideshi,zaiyiqingchongjixia,xianxiashitidianxiaoshouzaoyuqiansuoweiyoudetiaozhan,zaixianshangyoubujudeqiyewuyishinengdixiaobufenfumianyinsu。zhongguolilangdedianshangyewusuiranzengchangkuai,danguimobingbuda,xingyeyouxieqiyedianshangyingshouzhanbiyijingdadaole30%。

  犧牲了毛利率

大赢家棋牌游戏app  wuyi,zhongguolilangzaichongmantiaozhandeshichangzhongnenglianxujinianbaochizengchangshishubuyi,yinweigongsizhidaozijimianlinshenmewenti,xuyaozenmequshixianmubiao。

  zaizhefangmian,kabinxianranrangrenlveweishiwang。yinweinengyushijujin,guoyuyilaidanyidezhongdangpinpai,jiashangjiagezhanbuduanxueruoqilirun,kabinshenzhizainianbaozhongxiangshichangditoule:“youqishixiangwomenyiyangdezhongdangpinpai,jiangzaiweilaimianduigengdadetiaozhan。”

大赢家棋牌游戏app  womenbunengwanquankendingzhongguolilangdefazhanzhanlvejiushiwanquanzhengquede,yinweiqingshangwuyiji“tizhibutijia”liangdayinsu,shizaochengzhongguolilanglirunbeitanbodegenbenyuanyin。womenxiankanyixiazhongguolilangdemaolilv,2016nian-2019nian,gongsimaolilvfenbiewei41.3%、41.5%、41.0%yiji38.4%,zhengtichuyuxiahuaqushi。zheyezaochenglegongsijinglirunlvchuxianjiaodabodong,2019nianwei22.2%,erzai2017niandeshihouwei25%。

  “tizhibutijia”xia,chanpinsuigengjujingzhengli,dangonghuojiaquenanyishangzhang,eryuancailiaochengben、rengongchengbendengfangmianquebuduanzhangjia,congerduizhongguolilangmaolilvdailaiyazhi。qieqingshangwumaolilvxiangduijiaodi,zaixiaoliangdafutishengdeqingkuangxia,gongsizhengtimaolilvjiubeixueruole。

大赢家棋牌游戏app  ciwai,zhongguolilangdekucunyizhibeishoutouzizheguanzhu。2019nian,qicunhuojinedadaole6.89yiyuandegaowei,tongbishangsheng1.9%。suoyizhongguolilangjinnianlaiyizhizaijiadaliliangqinghuo,danqinghuohuiyingxiangmaolilvbiaoxian。duifenxiaoshangtigongxiaoshouhuikoubutie,yicujinqidazhecuxiao2019qiudonghuopin,shizhongguolilang2019quannianmaolilvxiajiangdeyinsuzhiyi。

zuozhe:tanhanji


史上罕見!Zara母公司或將裁員2.5萬人

大赢家棋牌游戏app  cong3yue14riqi,xibanyaxuanbuquanguojinruweiqi15tiandejinjizhuangtaiyikangjixinxingguanzhuangbingdu,jiuba、canguanhedaduoshushangdianyijingguanbi,yunshushoudaoxianzhi。zheduixibanyashizhuanglingshoujituaninditexjituandedajijiangshilishixingde。julutoushexiaoxi,ruguoxibanyadejinjizhuangtaichixudao4yue15rizhihou,zaramugongsiinditexjituanzhengzaikaolvzanshicaiyuanzaixibanyayue2.5wanmendianyuangong,zhejianghuishiyouyuxinxingguanzhuangbingdubaofaerzaiouzhoucaiqudezuidaguimodecileijucuozhiyi。

  xibanyadekangyixianzhuangburongleguan,tachengweiyidalizhihoudisangeyiqingzuiyanzhongdeguojia。bingqiesiwangrenshujihumeiyoufanghuandejixiang。jiezhizhifagaoqian,xibanyagongbaogaole20410libingli。

大赢家棋牌游戏app  daomuqianweizhi,inditexjituanzaixibanyabentushichangyongyougaijituanzuidademendianwangluo,yuezhanqiquanqiuxiaoshouedeliufenzhiyi。inditexjituanfabujiezhi2020nian1yue31ride2019nianyejibaogaotidao,jituanxiaoshouetongbizengchang8%zhi283yiouyuan,jinglirunzengchang6%zhi36yiouyuan。

  raner,shouyiqingyingxiang,inditexjituanzaiquanqiude7469jiamendianzhongyou3785jiamendianzanshiguanbi,chaoguobanshumendian。zai2yue1rizhi3yue16riqijian,inditexjituanmendianhezaixianxiaoshouexiajiang4.9%,qizhongcong3yue1rizhi16ridexiaoshouedadie24.1%。tongshi,inditexjituanhuanfudanzhubaokuozaizhongguo、eluosihemeiguoguyongdedayue17.5wanmingyuangongdegongzi。zheyangdejiongkuangcushiinditexjituanxunsudiaozhengneibujiegouyiyingduiweiji。

  youinditexjituangaocengbiaoshi,cicicaiyuandediaozheng,wuliu、zhongyangfuwuhezhizaoxiangguanyewudeyuangongbuhuishoudaoyingxiang。daduoshuguanlirenyuandouzaijiazhonggongzuo,houqinyuangongdegongzuoshijianzegengshao,yincikeyizunshougongrenzhijianbaochijulideanquanjianyi。wuduyouou,tongweishizhuanglingshoupinpaideheyemianlinzhuxiangsidekunjing。

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  mianduiouzhoudeyanjunyiqing,lvmhjituanheoulaiyajituanzuoweixingyelingtouyang,zuochukangjiyiqingdebiaolv:oulaiyajituanqidongxinguanbingduyuanzhujihua,baokuoqixiagongchangkaishishengchanxishouye,yiyuanzhuweishengbumen,oulaiyajijinjuankuan100wanouyuandengcuoshi。lvmhjituanshiyongqixiapinpaidior、givenchydengxiangshuigongchangshengchanjiujingxishouningjiaojixishouye,yibangzhuyingduiyiqingzaochengdecileichanpinduanque。

  yiqingdangqiancaiqudexianzhixingcuoshigeibutongpinpaidailaibutongchengdudehunluan,raner,hunluandebenzhishiqitafangxiangdezhixu,taweipinpaishulisilu,buduangaijinhetigaozishenyingduiweijidenengli。weiyoupocaiyouli,erzhegeguochenghuishejibutongliyixiangguanfang,zhegeguochengbeichengweigongkeshijian。




廣州服裝批發市場“直播”促轉型

大赢家棋牌游戏app  guangzhoushisanxingluyouxiangqituichelahuosheng,shichangxinzhongguodashawaipaiqiledui,shangchangneidianyuandaizhukouzhaoduizhushoujipingmujinxingzhibo……21ri,jizhetanfangfugonghoudeguangzhoupifashichangshisanxingshangquan。

大赢家棋牌游戏app  jinmenqianxuyanshenfenzheng、chakansuikangma、celiangtiwen,jianyanzhidugeixinzhongguodashazhezuopifashichangshangleyidaoanquan“baoxian”。

1

(拍攝:中服網)

  “zhegequnzishiyigefengyimianliaozuochengde,zenmeniuhexidoubuhuizhou,xianzai30miaodaojishimiaosha……”zoujinxinzhongguodasha,jizhejiandaoyijiafuzhuangdangkoudeyuangongxinxiaoqing(huaming)zhengzaidouyinshangjinxingzhiboxiaoshou。pangbian,jimingyuangongdaizhukouzhaochulidingdan、beihuofahuo。

  guangzhoushisanxingshangquandelishikezhuisuzhiqingchao,20shiji90niandaimo,shisanxingjiuzhizhoubianzhujianxingqishengyi。zuoweiguangzhoushisanxingshangquanmuqianzhuyaojingyingchangsuozhiyi,xinzhongguodashashiquanguowenmingdepifashichang。

大赢家棋牌游戏app  yiqingzhiqianzhelimentingruoshi,wangjishiqimeirirenliuliangkeda10wanren;shoudaoyiqingyingxiang,jinguanyizhengshifugong,dandingdanliangherenliulianggenyiwangxiangbihuanyouchaju。

  “womengongsiyou600duomingyuangong,zaiguangzhoudeshahefuzhuangshichang、shisanxingshangquan、huochezhanshangquandouyouduojiamendian,zaifanyuquhuanyougongsizongbu,guangshiyigeyuefangzujiuyaoshangqianwanyuan。”guangzhoushigenuoyifushiyouxiangongsidongshichangyingmeilongshuo。

大赢家棋牌游戏app  fuzhuangpifachanyeweile“zijiu”kaidongnaojinxunqiuchulu,erxianshangzhibobuxuyaoxianxiarenliujuji,jiushiyigehaodechulu。genuoyigongsikaishianpaixinxiaoqingjinzhudouyinpingtaijinxingzhibo。3yue18ri,xinxiaoqingliandongqita10jiadangkoudiyicizhibo,jiangshangchangbanjinzhibojian。

大赢家棋牌游戏app  lianxuzhibo17gexiaoshi、daihuoduoda200jiandanpin,xinxiaoqingdexiaoshou“zhanji”da6000yujian,danrixiaoshouedadao122wanyuan。“zhegeshuzihuanshifeichangjingrende,richangzhiyou5wanyuanzhi10wanyuandexiaoshoue。”xinxiaoqingshuo。

  congguoqufayangpintupiangeipifashangkehu,daozhibodaihuozhijiemianduixiaofeizhe,yiqingzhixia,genuoyigongsidexianshangzhuanxingzhiluyegeigongsidailaibianhua。

  “fugongdeyuangongdouzhuanxingchenglezhibobangshou,keyishuoshiquanyuandianshangle。”yingmeilongshuo,yiqingqijiansuiranduichuantongfuzhuangpifaxingyeyouyidingyingxiang,danyeshiyigejiyu,yinweikaiqizhibodaihuomoshi,gongsiyunzuomeiyoushoudaotaidayingxiang。

大赢家棋牌游戏app  juxi,weilecujinzhongxiaoweiqiyehegetijingyinghuyouxufugongfuchan,xinzhongguodashasuozaideguangdongjinsuifengshiyeyouxiangongsishixingzujinjianmianyouhui。

  guangzhoushishangwujuyouguanfuzerenbiaoshi,guangzhouzhengxiezhuchuantongpifashichangzhengtibanshangwang,xianshangxianxiashangpuyiyiduiying,bangzhupifashichangneipifashangzhuanwei“wanghuogongyingshang”。

zuozhe:hulinguo、zhouying


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